Professional Dating Ad Writers
From LoveToKnow Freelance-Writing
Dating sites are a popular substitute for more traditional ways of meeting people, and professional dating ad writers have a role to play in helping people who use them find a compatible person.
Why Consider a Dating Site?
Dating sites are popular because they are a way for people to expand their circle of acquaintances. Many people are spending a lot of time at work or school and don't necessarily want to date people they work with or see on campus. The so-called "traditional" ways of meeting people through family and friends or by going to a church or synagogue may not have worked for them.
Joining a dating site means that the person has a larger pool of potential dates to choose from. Part of getting the most out of a dating site is to post an ad that presents the individual who is looking for love in the best possible light. That's where a writer with experience in this area can help.
Services Offered by Professional Dating Ad Writers
Professional dating ad writers help their clients to present themselves effectively on a site. Many people have trouble describing themselves and what they are looking for in a mate. A dating ad writer will have the client submit information by e-mail, through an online form, or by conducting an interview by phone or instant messaging software.
The idea is for the client to describe themselves in some detail and to list the traits that are most important to them in a romantic partner. A talented writer will be able to write an ad that reflects the client's personality.
How to Get Started Writing Dating Ads
If your goal is to become one of the people working as professional dating ad writers, your first step should be to familiarize yourself with profiles that are on dating sites. Try to put yourself in the shoes of someone who is looking through the profiles looking for someone they would be interested in dating.
Look at How Ads are Written
Make note of the way the profiles are written and how they are structured.
- Are there certain expressions or buzzwords that are popular?
- Which ads are you drawn to and which ones are a turn-off from the beginning?
- How would you re-write an ad to improve it?
Work on Your Own Ads
Next, you need to get some experience interviewing potential clients and writing ads. If you know someone who is currently involved in online dating, offer to help them write a new ad. Another option is to ask family members and friends who may be thinking of meeting people in this way if you can write an ad for them. You could even re-write a few ads you have found on a dating site to get the hang of it.
Advertise Your Services
When you are ready to start letting potential clients know that you are offering professional dating ad writers' services, you can set up a web site with samples and a price list. Be sure that you explain exactly what your clients will be getting for the fee they are being charged.
For example, you may want to specify that the fee includes one draft ad that you will submit for the client's review, along with one revision to the first draft. Otherwise, you may run into a situation where the client is requesting multiple changes to the ad that you aren't being compensated for.
Ask for Testimonials
When your clients have indicated they are happy with the ads you have written for them, ask if you can include their comments as testimonials on your web site. If someone you have written an ad for ends up finding the man or woman of their dreams, that is a wonderful bit of information that you can share with potential clients. This kind of success will help to bring in more business for your dating ad writing venture.
Learn More
This page has been accessed 65 times. This page was last modified 01:57, 30 September 2009.
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